Wednesday, 22 August 2012

Publicists Battle to Rep Robert Pattinson


After the cuckolded star told Jon Stewart his "biggest problem in life" was not hiring a publicist, firms like 42 West and Sunshine Sachs came calling -- quickly.

The Cannes Boom: Robert Pattinson
It was an innocent joke: "My biggest problem in life is, I'm cheap and I didn't hire a publicist," Robert Pattinson toldJon Stewart Aug. 13 on The Daily Showwhile promoting Cosmopolis amid theKristen Stewart cheating hoopla.
Sources tell The HBDb the comment set off a mini-frenzy among top Hollywood publicity shops, many of which were salivating at the prospect that Pattinson -- who for years has gone without a personal PR rep -- might finally take one on.
The Twilight star's manager, Nick Frenkel, is said to have been inundated with phone calls and e-mails from firms including 42West, Sunshine Sachs and others seeking meetings to pitch press strategies for the 26-year-old star (and offering to slash fees).
Frenkel declines comment, but one source says Pattinson still has no desire to add a publicist to his team. Notes one veteran rep: "He's actually doing really well on his own."

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